London rich kids mock their "peasant' followers as they show off their lavish lifestyle on instagram

Some rich kids of London have set up an instagram accounts where they refer to some of their followers as "peasants". The account which has the tag line 'Lives of the untouchable luxury' encourages the wealthy youngsters to take pictures of their lavish lifestyle and flaunt it. It also gives opportunity to some of the users who seem to have a strong disliking for 'peasants' i.e 'poor people' to mock them. One person posted a photo of himself cleaning his shoe with a £50 note with the caption "When a peasant touches your shoes".